5 of the Best Native Advertising Platforms to Reach Your Audience

Native advertising is a specialized format that can boost clicks, engagement, and more. Read this post to see if native advertising is a good idea for you.…

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How To Achieve Success with Responsive Search and Display Ads

Responsive Search and Display Ads group variations of your creative assets to show optimum combinations to your prospects. Learn how to use these ads here.…

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How Much Do Changes to the SERPs Impact PPC Ads?

We know Google likes to keep their cards close to their chest. Changes to the Search Engine Results Pages (SERPs) are tested and rolled out under our unsuspecting noses on a r…

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Google Ads Brings Two New Targeting Options to Google Search

 Two New Ways to Target Users in Google Search Not long ago, Google Ads announced two new ways of targeting an audience in Google Search.  As you jump into 2020, you should …

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Four Ways to Improve Your Google Quality Score

4 Ways to Improve your Google Ad Quality Score So, you’ve got a good grasp on Google Ad Quality Score? That’s okay if not, don’t be shy; just check out this article firs…

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The Basics of Your Google Ad Quality Score

Conquering Google Ad Quality Score: What it is and Why it Matters What is a Quality Score? Research done by Google Ads shows us that the value of a Google Ad is $2 for every $…

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Facebook Analytics vs Google Analytics – The Battle for Advertising Supremacy

The battle between big data is really starting to heat up. With every new release, from either Google or Facebook, the bar is being raised and a new standard is set. Google he…

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