Tim Burd’s Automated Rules in the Sneak Attack Method

Facebook Ad automation rules are more important than ever for successful campaigns. Learn how to use Tim Burd's automated rules in the Sneak Attack Method.…

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Sawed-Off Shotgun Method

The Sawed-Off Shotgun Method modifies Tim Burd's Shotgun Method for FB campaigns with smaller budgets. Use it to test new products or save idle campaigns.…

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PPE Objective vs Conversions Case Study – Knowledge Bomb #11

Don't underestimate a well-planned page post engagement (PPE) campaign. In this post we'll reveal how a PPE objective can outperform some conversion goals.…

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View-Through Conversions – The Facebook Reporting Feature You Need to Know About – Knowledge Bomb #5

View-Through conversions and revenue are often overlooked in Facebook reporting. Find out how view-through works and how to access that data in this post.…

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Messenger Bots: Free Retargeting Unleashed!

Even for Facebook Ad pros, installing Pixels and A/B testing ad variants can be a drag. Instead, use Messenger bots to set up free retargeting on Facebook.…

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Using a Post ID to Maintain Social Proof – Knowledge Bomb #9

Learn how to use your Post ID to increase engagement, maintain and compound social proof, and test ads in as many audiences as you like!…

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Best Facebook Ads Manual Bidding Strategies Explained – Knowledge Bomb #3

Manual Bidding on Facebook is a topic of constant debate. We’ll address manual bidding on Facebook Ads and the various methods we use in this post.…

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Don’t Be Confused About The Conversion Window

Facebook's conversion window can be confusing, but it doesn't have to be. Read this post to understand how you can attribute and optimize your ad sets.…

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Facebook URL Dynamic Parameters

URL Dynamic Parameters can be linked to Google Analytics or other analytics platforms for a deeper understanding of your paid ads' performance.…

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The 388 Method

This simple formula will help you get started with a fresh advertising account. Read this post for everything you need to know about The 388 Method.…

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How to Choose a PPC Optimization Tool

Adzooma Reveals How to Choose a PPC Optimization Tool There’s always a way to make things easier. As a society, that belief has gotten us to where we are today. It’s the d…

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WATCH: Tim Burd Deconstructs the Facebook Algorithm the Easiest Way Possible

Learn from Tim Burd’s Affiliate Summit 2020 Speech on Facebook’s Newest Algorithm and More. AdLeaks founder Tim Burd was at Affiliate Summit West 2020 as one of th…

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How to Score with 
Facebook Awareness Campaigns

We’re often asked whether or not Facebook awareness campaigns are worth the time, money, and effort. Our answer to this question is quite simple — if done well and wit…

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Ways To Build Your Brand Digitally

Brand Building in the Modern Age Building your brand is more important than ever before.  It affects your ability to outshine the competition. This leads to increased brand l…

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Incrementality Measurement: What Is It?

Understanding the Basics of Incrementality Today we are talking about what an incrementality measurement is. Learn how a data-driven approach to measuring Facebook campaigns c…

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Hit The Bullseye With These Retargeting Ad Strategies

Re-engaging More By Spending Less Retargeting campaigns are the ultimate win-win for most advertisers. It converts more and costs less. That’s the beauty of retargeting. You…

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Using Messenger Chatbots To Become A World-Leading Advertiser

How to Use Facebook Messenger Chatbots Right Now to Become One of the World’s Leading Facebook Advertisers Not long ago, I sold my first startup and launched a new one b…

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Google Tag Manager: Setup and Tips

Google Tag Manager Curious how the Google Tag Manager works? We are going to discuss how to set up this feature and give you some tips that will help you take this tool to the…

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Facebook Advanced Pixel Matching

As Facebook advertisers, we realize the importance of keeping up with platform updates to maximize profitability. Facebook recently announced an advanced pixel matching featur…

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Messenger Bot + Black Friday = More Sales!

Being a business owner or Facebook ads buyer, you know that Black Friday is the single most profitable day in Q4. But, in the spirit of greed and consumerism, I’m here to te…

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Building a Video Chatbot for Your Facebook Page

In this tutorial, I’ll teach you how to build a video chatbot for Facebook Messenger that will automatically convert users who message your business page into warm leads. Th…

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Advanced Targeting Hack For Facebook Advertisers Pt II

In case you missed my last article ‘Advanced Targeting Hack For Facebook Advertisers,’ you can read it here.To give a brief recap, we were looking at using your ex…

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Facebook Chatbot: A Low-Budget Lead Gen Tool

A Facebook chatbot is a new, killer strategy for generating high-quality leads! This tutorial will teach you how to take advantage of your existing post engagement by setting …

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Integrating a Messenger Bot with Your CRM

Today I’ll be teaching you how to use a Messenger bot to automatically gather and push customer data to your existing CRM. It’s a fun, efficient solution to qualifying and…

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Connecting a Messenger Chatbot to Your Ads

In previous articles I’ve shown how you can use a Messenger chatbot to… Generate leads using a lead magnet Send cart abandonment reminders Integrate user data with your CR…

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Advanced Targeting Hack For Facebook Advertisers

This advanced targeting hack for Facebook advertisers combines slightly more advanced targeting concepts, with one of the fundamental elements of ad campaigns. Here’s wh…

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Facebook is Making Faster Mobile Load Times a Top Priority

Facebook is always listening to their community and constantly making tweaks to their platform to improve the user experience. With their latest roll out, Facebook is now clos…

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Little Known Custom Audience Hacks – Knowledge Bomb #8

As many of you may know, Facebook offers advertisers an amazing feature called: custom audiences. If used correctly, they can really pay off in your campaigns. If used careles…

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Facebook Ad Budget vs Conversion Cost – Knowledge Bomb #2

The question comes up all the time when we’re talking to Facebook Advertisers: “What should my starting budget be, and how long should I wait until I optimize my campaign?…

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Ad Set Start Time Tips – Knowledge Bomb #7

Question: When is the best time to start a new ad set? Answer: Typically, right after midnight for whatever time zone your ad account is on (see side note below). This will al…

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