5 Reasons Ad Automation For Agencies Matters

Agencies must manage their budgets efficiently and compete in real-time to scale Facebook ads. Ad automation for agencies makes this possible - and more.…

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How to Optimize Your Product Feed for Dynamic Ads

When you run ad campaigns from your online store, you’ll need to optimize your product feed and build promotion on Facebook to increase conversion rates.…

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7 of the Best Sources for Royalty-Free Music

Royalty-free music is a great tool for marketers creating video ads and other content. Read this post for 7 of the best royalty-free music sources.…

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PPE Objective vs Conversions Case Study – Knowledge Bomb #11

Don't underestimate a well-planned page post engagement (PPE) campaign. In this post we'll reveal how a PPE objective can outperform some conversion goals.…

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Facebook Targeting: Simplification or Segmentation

Using account simplification or segmentation of your audiences effectively depends on your Facebook Ads strategy. Learn the best method for your campaigns here!…

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Messenger Bots: Free Retargeting Unleashed!

Even for Facebook Ad pros, installing Pixels and A/B testing ad variants can be a drag. Instead, use Messenger bots to set up free retargeting on Facebook.…

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Using a Post ID to Maintain Social Proof – Knowledge Bomb #9

Learn how to use your Post ID to increase engagement, maintain and compound social proof, and test ads in as many audiences as you like!…

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Best Facebook Ads Manual Bidding Strategies Explained – Knowledge Bomb #3

Manual Bidding on Facebook is a topic of constant debate. We’ll address manual bidding on Facebook Ads and the various methods we use in this post.…

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Don’t Be Confused About The Conversion Window

Facebook's conversion window can be confusing, but it doesn't have to be. Read this post to understand how you can attribute and optimize your ad sets.…

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The Best Facebook Ads For Your eCommerce Funnel

Facebook ads for eCommerce funnel are a versatile and useful tool for digital marketers in general and online sellers in particular.…

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How to Choose a PPC Optimization Tool

Adzooma Reveals How to Choose a PPC Optimization Tool There’s always a way to make things easier. As a society, that belief has gotten us to where we are today. It’s the d…

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WATCH: Tim Burd Deconstructs the Facebook Algorithm the Easiest Way Possible

Learn from Tim Burd’s Affiliate Summit 2020 Speech on Facebook’s Newest Algorithm and More. AdLeaks founder Tim Burd was at Affiliate Summit West 2020 as one of th…

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Responsive Search Ads 101

An Introduction to Responsive Search Ads Post By Adzooma In the Digital Marketing world, everyone is talking about Google’s responsive search ads. Having just come out of be…

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Facebook Live Updates You Should Know About for 2020

New Tools for Facebook Live and Facebook Watch Parties You may already be aware of Facebook’s most recent updates for Facebook live and Facebook Watch parties, but you k…

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Google Ads Brings Two New Targeting Options to Google Search

 Two New Ways to Target Users in Google Search Not long ago, Google Ads announced two new ways of targeting an audience in Google Search.  As you jump into 2020, you should …

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Test Your Current Creatives to Create Impactful Holiday Ads

Create Successful Holiday Ads by Testing Your Current Creatives Fight the crowds at the shopping malls or trendy shops around the holiday season. Or purchase the perfect gift …

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Give Your Twitter Engagement a Boost with these 6 Strategies

6 Tips for Better Twitter Engagement If you are getting into social media marketing, then surely Twitter is on your radar. Every month, over 321 million users are active on th…

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How to Maximize Your Facebook Ad Campaigns with Pixels

Facebook Pixel Tips and Tricks You Definitely Need to Know Pixels are no joke in today’s data-driven world. As you probably already know (and have may have found out the har…

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Not Using the Facebook Audience Network? Here’s Why You May Be Missing Out!

Reasons to Consider Exploring the Power of the Facebook Audience Network When you are in the process of creating ads, and specifically where to place them, there are lots of o…

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How to Score with 
Facebook Awareness Campaigns

We’re often asked whether or not Facebook awareness campaigns are worth the time, money, and effort. Our answer to this question is quite simple — if done well and wit…

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Here are 6 Signals that Email Marketing is Alive and Well

6 Reasons Email Marketing is Still Viable, and How You Can Use It to Succeed We’re sure you’ve heard it a million times that email marketing is a thing of the past. These …

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7 Facebook Video Ad Hacks You Should Know

There was a time when Facebook video ads were the new kid on the block. It was possible to jump in and quickly reap huge benefits. Today, the space is crowded and it can be to…

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Google Analytics Tips for Black Friday

Measure The Success of a Special Promotion Using Google Analytics Black Friday is just around the corner, and as you probably already know, it’s the day of the year wher…

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How To Use Facebook Video Polls

How To Set Up Facebook Video Polls Digital advertising is changing.  What was once a one-directional push of information is transforming.  Ads are no longer static, they ena…

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Combining Facebook Carousel Ads and Collection Ads

How To Combine Facebook Carousel Ads With Facebook Collection Ads Facebook has been the go-to platform for advertisers for quite some time now.  The vast amount of people tha…

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Lead Generation On Facebook: Creating Lead Ads

Creating Lead Ads That Produce  Many niches and businesses are needing a pipeline of leads delivered to them daily. Facebook’s lead generation feature is highly underes…

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Optimize Your Mobile Landing Page To Boost Sales

Optimize Your Mobile Landing Page To Boost Sales 51% of shoppers say they use mobile devices to find new brands and products. Knowing this, it is essential that you have a mob…

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Facebook Attribution Measurement: Customize Your Reporting

Customize Your Reporting It can be a challenge for businesses to come up with confident strategies to measure and optimize their ads. The digital landscape is as complex as ev…

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Facebook Ad Objectives Part Three: Video Views

Video Views Facebook Ad Objective A video is a powerful form of content. When created and implemented propertly, videos work really well for Facebook advertising. Over half o…

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Facebook Ad Mistakes To Avoid In 2019

Avoid These Facebook Marketing Mistakes In 2019 Now that you know our tips to make 2019 the best year yet, let’s touch base on some things that should be left in 2018. (If y…

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