Back to the Basics – Understanding the Facebook Pixel Part #2

We hope you all found Part #1 of The Facebook Pixel Series useful. Here is a quick recap for those of you that might have missed it. If you did we highly recommend you take th…

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Back to the Basics – Understanding the Facebook Pixel Part #3

Welcome back, everyone! We hope you enjoyed Part #2 of our Facebook Pixel Series. Now that you have created your standard events and custom conversions, you’re ready to sta…

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What’s The Big Deal About Facebook Custom Conversions?

Hey, have you heard of Facebook Custom Conversions? No? That’s cool but you have like 20 different kinds of products on your e-commerce storefront and you want to levera…

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