Workplace by Facebook Part 1

Workplace by Facebook Workplace is Facebook’s version of an internal collaboration tool, like Asana or Slack. The service combines next-generation technology and simple feat…

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Why Is My Facebook Ad Not Delivering?

Troubleshooting Your Facebook Ad Delivery It is frustrating to spend hours strategizing and customizing an ad, only to know it has not been delivered. To save you from this fr…

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Utilizing The Updated Business Manager On Facebook

How to Utilize the Updated Business Manager on Facebook Earlier this year, Facebook announced changes being made to Ads Manager and Business Manager. By now, you should be awa…

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Using Facebook Ads To Grow Any Business

Grow Your Business By Advertising On Facebook Facebook has over 2.3 billion active users. Meaning, you have a unique opportunity to advertise on a platform that has the bigges…

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Unlocked From The Facebook Vault: Page Quality

Facebook Making Pages More Transparent And Accountable Facebook just introduced new measures to weed out Page content that goes against their policies. In addition, they’…

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The Quickest Ways To Bring Traffic To A New Website

Here are the Fastest Ways to Bring Traffic to Your New Website Maybe you are a long-standing business that has had a successful website for a long period of time. Odds are, yo…

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Targeting Tips For Automotive Ads

Tips To Reach Car Buyers With Facebook Ads Over the last few years, Facebook ads have become one of the best marketing platforms for automotive dealers. Whether you’re j…

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Reasons To Use Facebook Ads: Part Two

More Reasons You Need To Use Facebook Ads This is part two of the reasons you should be using Facebook to grow your business. To read part one, click here. To learn even more …

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Planning An Effective Customer Value Journey

The Customer Value Journey Expanding your market, sales and interactions are vital in growing your business. And the only way to achieve this is to understand the Customer Val…

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New Business Tools On Facebook To Try

New Business Tools to Help Small Businesses Grow Facebook is working to show appreciation to the 90 million small entrepreneurs that conduct business on their platform. Facebo…

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Learning Phase: What You Need To Know

What You Need To Know About The Learning Phase And Editing  There is a period of time called the learning phase when you first launch a campaign. During this time,  all edit…

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Instagram Updates Of 2019

Instagram Updates Of The Year So Far In recent years, Instagram has become a widely-used social media app around the globe. Why wouldn’t it be? It’s social, it’s visual,…

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Incrementality Measurement: What Is It?

Understanding the Basics of Incrementality Today we are talking about what an incrementality measurement is. Learn how a data-driven approach to measuring Facebook campaigns c…

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Incorporating Text Messaging Into Ad Strategy

Incorporating Text Messaging Into Ad Strategy There is a 63% chance that you’re reading this on your phone. In the world we live in, we are glued to our phones. Whether you…

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Google Ads: Where To Start?

This Proven Method Will Help You Get The Google Ad Results You’re Looking For If you haven’t gotten started with Google Ads yet, this is a great starting point. Ev…

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Goodbye Power Editor – Hello New & Improved Ads Manager

In a recent announcement, Facebook let us all know that Power Editor is on its way out.  In an effort to make things easier on advertisers. Facebook decided that merging Powe…

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Free: Software and Tools to Get Your Facebook Ads Rolling

Many of us have been there: fresh on the scene eager to learn and execute but broke as a joke. We have compiled a couple of FREE tools that will help make your Facebook advert…

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Facebook’s Hard-Hitting Issues: Part One

What Facebook Is Doing To Fix Current Concerns Over the years, Facebook has faced many concerns from its users. From privacy issues to election interference, they’ve see…

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Facebook Updates Recap

Stay on top of Facebook Updates on Business Products and Services It is important that you are aware of the changes of some business tools. Facebook Updates are dynamic and cr…

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Facebook Pixel Events: A Superpower for Advertisers

Facebook Pixel Events Give You More Power Over Ads Management Advertisers cannot succeed without useful tools and resources. Facebook Pixel Events can change the course of yo…

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Facebook Clicks: The Breakdown

A Complete Breakdown Of The Different Facebook Clicks There are multiple stats in your Facebook Ad Reports including a variety of click results. Our goal is to give you a clea…

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Facebook Brings Back Reach For Custom Audiences

Facebook Reach For Custom Audiences Is Back After Over A Year Over a year ago, Facebook stopped showing audience reach estimates after researchers found a vulnerability in the…

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Facebook Brand Safety Controls

Understanding Brand Safety Controls Facebook gives top priority to safety. They describe the way they detect and take down bad content on the Community Standards page. With ov…

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Facebook Ads Manager App: New Creative Tools

Creative Tools Within Ads Manager App Facebook has released new tools to help brands create and edit images directly on their mobile devices. The creative tools section within…

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Facebook Ad Sizes: The Ultimate Guide

All You Need To Know About Facebook Ad Sizes A lot of time is spent browsing through the dynamic Facebook ad guidelines to find the perfect combination of images and words to …

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Email Marketing: The SOAP Sequence

Use The SOAP Sequence To Get More Conversions When it comes to email marketing, we have all of your tips and tricks. From compelling copy to eye-catching photos and subject li…

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Email Copy Tips and Tricks: Part Two

Email Copy Tips And Tricks If you haven’t already, check out Part One of our Email Copy Tips And Tricks by clicking here. These tips will help improve your email market…

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Designing An Effective Facebook Ad

Tips For Designing An Effective Facebook Ad Facebook is undeniably the dominating social media platform across the world. Most business types utilize Facebook for advertising …

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Cost Cap: The Latest Strategy of Facebook’s Bidding System

Understanding the Facebook Bidding System Facebook’s Ad delivery system works on a bidding system. This method automatically determines which ads will be displayed in th…

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Convert More Customers Using Perceived Value

How To Convert More Customers Using Perceived Value Perceived value is the amount that a customer is willing to pay for a product or service. You may find yourself at the regi…

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