Utilizing The Updated Business Manager On Facebook

How to Utilize the Updated Business Manager on Facebook Earlier this year, Facebook announced changes being made to Ads Manager and Business Manager. By now, you should be awa…

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Understanding Facebook’s Bid Strategy Updates

If you haven’t been under a rock the past couple weeks then you may have heard of some pretty big changes to Facebook’s advertising platform. They’ve announced a couple …

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Testing, Testing: Facebook Subscription Groups

Facebook Piloting Paid Subscription Groups Last summer, Facebook announced that they were piloting a new program. This pilot allows the creation of groups that would require a…

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Reasons To Use Facebook Ads: Part Two

More Reasons You Need To Use Facebook Ads This is part two of the reasons you should be using Facebook to grow your business. To read part one, click here. To learn even more …

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Product Launch with Digital Marketing

How To Prepare For a Product Launch With Digital Marketing. We know how CRUCIAL digital marketing is. However, a recent study showed that only 15.69% of small businesses in th…

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Political Ads: A More Secure Facebook

Political Ads: A More Secure Facebook Facebook stated that they have blocked around 30 Facebook accounts and 85 Instagram accounts ahead of the 2018 midterm elections. The new…

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One Year Since Facebook’s Algorithm Change

What We’ve Learned Since The Big Algorithm Change In 2018, Facebook released a major announcement about overhauling the News Feed. The change was meant to offer more opp…

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New Tool For Managing Off-Facebook Activity

What You Need To Know About Facebook’s New Business Tool Facebook is rolling out some updates that are very important to businesses and advertisers. We all know there ha…

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New Partnerships For Jobs On Facebook

Jobs on Facebook is Helping Over a Million Users Get Hired Jobs on Facebook is a career-driven feature that was launched in 2017.  Considering the billions of connections wit…

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Messenger TOS Update

Messenger Terms Of Service Update Facebook is good at cracking down on accounts not playing by the rules.  Don’t be the one to get your account (or worse your client&#…

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Marketplace Ad Placement: New Feature

A new placement for advertisers to reach potential customers has been added to Facebook.  Advertisers will now be able to place ads in the Marketplace. This is something that…

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January 2019: Instagrams Top Updates for Businesses

Top Instagram Updates from January you need to Know The new year brings businesses and marketers time to take a look at new strategies and ideas to achieve their goals. In …

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Introducing Ads On Instagram Explore

Instagram’s Discovery Destination Will Now Feature Ads Instagram’s Explore page is where users go to discover new content that aligns with their interests. The pos…

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Introducing ‘Facebook Showcase’, Premium Video Ads

Facebook Announces ‘Facebook Showcase’ Premium Video Advertising Option This week, Facebook has launched its new ‘Facebook Showcase’ ad program. It is …

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Instagram Updates: July 2019 Edition

Instagram Updates Rolled out in July 2019 Instagram is working consistently to keep up with its own ever-changing and evolving platform. Each month, they roll out several upda…

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Instagram Updates Of 2019

Instagram Updates Of The Year So Far In recent years, Instagram has become a widely-used social media app around the globe. Why wouldn’t it be? It’s social, it’s visual,…

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Instagram Leveling Up Branded Content Ads

Instagram Branded Content Now Promoted As Feed Ads It is undeniable that Instagram is catching up with Facebook’s ability to handle your business goals. Just recently, I…

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Improve Engagement Using Instagram Questions

Get Improved Engagement Using These Instagram Questions Tricks A little over a year ago, Instagram released a new feature called the Question Sticker.  It’s a creative way…

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Heads Up! Facebook News Feed Ads Are Changing

Here’s How Facebook News Feed Ads Are Changing Facebook is doing some tweaking to ad creative on its mobile News Feed. They are constantly studying, changing, and improv…

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Facebook’s New Playable Ads

How Facebook is Introducing ‘Try Before you Buy’ Part 1: Playable Ads How often do people want to try before they buy? In the current eCommerce market, 50% of consumers co…

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Facebook’s Hard-Hitting Issues: Part Two

Additional Issues Facebook Is Working On If you’ve read part one of this article series, you’ll know that Facebook is facing some serious concerns from its users. …

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Facebook Video Creation Kit

Facebook’s Video Creation Kit Video is one of the most effective ways to connect with customers. This tool allows you to create video ads that fit seamlessly into the m…

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Facebook Updates: The Best Of October

Facebook continually keeps its users on their toes with updates and new features. Here are a few of many updates Facebook introduced in October that we think will greatly bene…

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Facebook Updates Recap

Stay on top of Facebook Updates on Business Products and Services It is important that you are aware of the changes of some business tools. Facebook Updates are dynamic and cr…

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Facebook Updates of 2019: Part Two

Facebook Updates You Need For 2019 Part 2 Have we mentioned that Facebook puts out a lot of updates?  We have decided to extend our series into two parts in order to give you…

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Facebook Updates of 2019: Part One

Facebook updates you need to know for your 2019 strategies Let’s talk Facebook updates. Social media, and more specifically, social media marketing is constantly changin…

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Facebook Update: Attention Retailers

Facebook announced an update that will impact retailers around the globe.  When you think of retail you do not realize the impact your mobile device has on getting you to pur…

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Facebook Reinstates Professional Targeting Options

Facebook Reinstates Professional Targeting Facebook’s recent announcements regarding targeting have been mostly about the removal of features. But today we have some go…

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Facebook Privacy Updates

Facebook Privacy Updates Facebook implemented privacy updates to become more transparent with their users. Since the Cambridge Analytica scandal Facebook has been under scruti…

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Facebook Live vs. YouTube

Facebook Live vs YouTube For Video Content Video Marketing is huge!  Email, social media, blogs, they all have an important part to play in the world of modern advertising, b…

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