Facebook Lead Ad Changes and How it Affects You

A Breakdown of the Facebook Lead Forms changes Facebook, like all other social media platforms, is in a constant ebb and flow of change. We are always trying to keep you up to…

Continue Reading

Back to Basics: Facebook Groups 101

Facebook Groups 101 Facebook groups are a crucial part of how Facebook works, and how people see content that they actually want to see.  In 2018, the algorithm that controls…

Continue Reading

Instagram Stalking Feature Is Dead

Say Goodbye to Instagram’s Following Tab, But Did You Know It Even Existed?  If you aren’t ready aware, Instagram has trashed a feature known as the Following tab a few w…

Continue Reading

Improve Engagement Using Instagram Questions

Get Improved Engagement Using These Instagram Questions Tricks A little over a year ago, Instagram released a new feature called the Question Sticker.  It’s a creative way…

Continue Reading

Facebook Dating Has Arrived

Facebook Dating Is Here! There’s a good chance Facebook has made itself useful in many aspects of your life.  Communicating and staying up to date with friends and family, …

Continue Reading

Facebook Live vs. YouTube

Facebook Live vs YouTube For Video Content Video Marketing is huge!  Email, social media, blogs, they all have an important part to play in the world of modern advertising, b…

Continue Reading

Product Launch with Digital Marketing

How To Prepare For a Product Launch With Digital Marketing. We know how CRUCIAL digital marketing is. However, a recent study showed that only 15.69% of small businesses in th…

Continue Reading

Facebook’s New Playable Ads

How Facebook is Introducing ‘Try Before you Buy’ Part 1: Playable Ads How often do people want to try before they buy? In the current eCommerce market, 50% of consumers co…

Continue Reading

Facebook Video Creation Kit

Facebook’s Video Creation Kit Video is one of the most effective ways to connect with customers. This tool allows you to create video ads that fit seamlessly into the m…

Continue Reading

Facebook Events Now Have Ticketing Functionality

Facebook Events Now Have Ticketing Functionality Entrepreneurs and small businesses have been using Facebook to easily create and manage events for quite some time now.  If y…

Continue Reading

Facebook Ad Relevance Diagnostics

Facebook has Replaced Relevance Score with Ad Relevance Diagnostics Relevance is a big word when you are trying to appeal to your customers through your ads. Scientifically, p…

Continue Reading

Facebook Updates of 2019: Part Two

Facebook Updates You Need For 2019 Part 2 Have we mentioned that Facebook puts out a lot of updates?  We have decided to extend our series into two parts in order to give you…

Continue Reading

Facebook Updates of 2019: Part One

Facebook updates you need to know for your 2019 strategies Let’s talk Facebook updates. Social media, and more specifically, social media marketing is constantly changin…

Continue Reading

Facebook Launches Lead Generation in Messenger

Facebook just Released Lead Generation in Messenger Facebook is working on making some changes and updates in the way that businesses communicate with users. Just last week, F…

Continue Reading

Utilizing The Updated Business Manager On Facebook

How to Utilize the Updated Business Manager on Facebook Earlier this year, Facebook announced changes being made to Ads Manager and Business Manager. By now, you should be awa…

Continue Reading

Instagram Updates: July 2019 Edition

Instagram Updates Rolled out in July 2019 Instagram is working consistently to keep up with its own ever-changing and evolving platform. Each month, they roll out several upda…

Continue Reading

Heads Up! Facebook News Feed Ads Are Changing

Here’s How Facebook News Feed Ads Are Changing Facebook is doing some tweaking to ad creative on its mobile News Feed. They are constantly studying, changing, and improv…

Continue Reading

Introducing Ads On Instagram Explore

Instagram’s Discovery Destination Will Now Feature Ads Instagram’s Explore page is where users go to discover new content that aligns with their interests. The pos…

Continue Reading

Ad Updates Relating To Social Issues, Elections and Politics

Facebook Announces Ad Updates To Show Their Intent To Protect The Honestly Of Elections Facebook is a platform that caters to almost all aspects of a user’s social life.…

Continue Reading

Instagram Updates Of 2019

Instagram Updates Of The Year So Far In recent years, Instagram has become a widely-used social media app around the globe. Why wouldn’t it be? It’s social, it’s visual,…

Continue Reading

Instagram Leveling Up Branded Content Ads

Instagram Branded Content Now Promoted As Feed Ads It is undeniable that Instagram is catching up with Facebook’s ability to handle your business goals. Just recently, I…

Continue Reading

Facebook Updates Recap

Stay on top of Facebook Updates on Business Products and Services It is important that you are aware of the changes of some business tools. Facebook Updates are dynamic and cr…

Continue Reading

New Partnerships For Jobs On Facebook

Jobs on Facebook is Helping Over a Million Users Get Hired Jobs on Facebook is a career-driven feature that was launched in 2017.  Considering the billions of connections wit…

Continue Reading

Facebook Announcements From The F8 Conference

Facebook announcements made known during F8 conference The F8 conference is an annual conference held by Facebook meant for developers and entrepreneurs who work with the comp…

Continue Reading

Cost Cap: The Latest Strategy of Facebook’s Bidding System

Understanding the Facebook Bidding System Facebook’s Ad delivery system works on a bidding system. This method automatically determines which ads will be displayed in th…

Continue Reading

New Tool For Managing Off-Facebook Activity

What You Need To Know About Facebook’s New Business Tool Facebook is rolling out some updates that are very important to businesses and advertisers. We all know there ha…

Continue Reading

Facebook Is Updating Advertising Features

Facebook Advertising Updates: What To Expect We all are advertising on Facebook (or should be). Which is why the company never stops at improving their tools. Today, Facebook …

Continue Reading

Facebook Brand Safety Controls

Understanding Brand Safety Controls Facebook gives top priority to safety. They describe the way they detect and take down bad content on the Community Standards page. With ov…

Continue Reading

One Year Since Facebook’s Algorithm Change

What We’ve Learned Since The Big Algorithm Change In 2018, Facebook released a major announcement about overhauling the News Feed. The change was meant to offer more opp…

Continue Reading

Introducing ‘Facebook Showcase’, Premium Video Ads

Facebook Announces ‘Facebook Showcase’ Premium Video Advertising Option This week, Facebook has launched its new ‘Facebook Showcase’ ad program. It is …

Continue Reading