Don’t Be Confused About The Conversion Window

Facebook's conversion window can be confusing, but it doesn't have to be. Read this post to understand how you can attribute and optimize your ad sets.…

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Facebook URL Dynamic Parameters

URL Dynamic Parameters can be linked to Google Analytics or other analytics platforms for a deeper understanding of your paid ads' performance.…

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Advanced Targeting Hack For Facebook Advertisers Pt II

In case you missed my last article ‘Advanced Targeting Hack For Facebook Advertisers,’ you can read it here.To give a brief recap, we were looking at using your ex…

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Facebook is Making Faster Mobile Load Times a Top Priority

Facebook is always listening to their community and constantly making tweaks to their platform to improve the user experience. With their latest roll out, Facebook is now clos…

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