Give Your Twitter Engagement a Boost with these 6 Strategies

6 Tips for Better Twitter Engagement If you are getting into social media marketing, then surely Twitter is on your radar. Every month, over 321 million users are active on th…

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6 Simple Holiday Marketing Tips for Greater Success

Get Your Business Holiday Ready: 6 Simple Tips It’s (almost) the most wonderful time of the year… and the busiest for most of us. I’m not quite sure how we g…

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How to Maximize Your Facebook Ad Campaigns with Pixels

Facebook Pixel Tips and Tricks You Definitely Need to Know Pixels are no joke in today’s data-driven world. As you probably already know (and have may have found out the har…

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7 Facebook Video Ad Hacks You Should Know

There was a time when Facebook video ads were the new kid on the block. It was possible to jump in and quickly reap huge benefits. Today, the space is crowded and it can be to…

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Influencer Marketing Campaigns: The Basics

Influencer Marketing: The Basics To Getting Started Developing a successful influencer marketing campaigns involves finding and leveraging influencers that best fit your brand…

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8 Ways To Increase Webinar Attendance

How to Successfully Boost your Webinar Sign-ups You’re awesome! You’re hosting a webinar to share your wealth of knowledge and help others. Planning and establishi…

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Facebook Dynamic Creative 101

What Is “Dynamic Creative”?  Dynamic Creative is a new Facebook feature that I’m sure you have heard a lot about. In this article, we are going to break dow…

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Re-engaging Through Sponsored Messages

Reconnect with people through Facebook Sponsored Messages. In 2017, Facebook introduced sponsored messages as a way to supplement an advertiser’s Click-to-Messenger ads. The…

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Instagram Story Engagement: Basic Tips

Tips To Improve Your Instagram Story Engagement With over 400 million daily active users for Instagram Stories, it’s clear why more brands are leveraging the platform. With …

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Use Instagram Countdown Stickers for Your Business

Use Instagram Countdown Stickers in your Instagram Stories Instagram countdown stickers are a great way to promote time-sensitive events and offerings. In this article, I will…

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Facebook Premiere: What to Know

What Marketers Should Know about Facebook Premiere Facebook Premiere is a feature that allows users to upload pre-recorded videos to broadcast live on your Facebook Page. In t…

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Facebook Dynamic Ads: Create for Multiple Languages and Countries

Facebook Dynamic Ads in Multiple Languages and Countries Facebook is giving marketers the ability to create Dynamic Ads that can automatically be translated into multiple lang…

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AR and VR: What Marketers Need to Know

AR and VR What You Need to Know Online groups, messaging, and video calls are many of the best ways for individuals to connect with each other. However, the times may be chang…

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Write Landing Page Copy That Converts

Compelling Landing Page Copy Equals Conversions Words often lead to people making final decisions, therefore, having compelling copy on your landing page will lead to conversi…

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Using Quizzes for Facebook Lead Ads

Generate Leads with a Quiz In this article, I am going to explain how adding quizzes to your lead ads on Facebook can benefit your business. While giving you the steps to make…

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Lead Generation On Facebook: Creating Lead Ads

Creating Lead Ads That Produce  Many niches and businesses are needing a pipeline of leads delivered to them daily. Facebook’s lead generation feature is highly underes…

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Facebook Ad Objectives Part Three: Video Views

Video Views Facebook Ad Objective A video is a powerful form of content. When created and implemented propertly, videos work really well for Facebook advertising. Over half o…

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27 Types of Content For Brand Building

Content Types For Audience and Brand Building Not everyone loves writing content. It takes a certain mindset and attitude to craft quality brand building content. Luckily, our…

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Back to Basics: Lookalike Audiences

Lookalike Audiences 101 Lookalike audiences are often known as Facebook’s gold standard. I have been seeing a few questions within our groups and wanted to get an articl…

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Facebook Ad Objectives Part Two: Engagement

Engage Your Users We’ve begun to highlight a few of Facebook’s ad objectives. If you have not read our first part on this series, click here to read our traffic ob…

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Frequent and Engaging: Facebook Page Content

Use Your Facebook Page Effectively  Your Facebook Page is a powerful platform for you to connect with customers. You are able to promote products or offers and drive busines…

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Facebook Ads Manager Feature: Campaign Budget Optimization

Campaign Budget Optimization Facebook has a feature that can help with optimizing your ad budgets. If you run ads with multiple ad sets you are going to want to stick around. …

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Dealing With Negative Comments In 3 Steps

Dealing With Negative Comments In an era of online trolls and fake accounts, you are bound to get some negative comments on your posts. It isn’t necessarily a matter of if y…

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Facebook Ad Copy That Converts

Strategies to Create Copy that Converts Facebook ad copy matters! As social media marketers, it is important to learn how to create copy that leads to conversions. In this art…

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Google Tag Manager: Setup and Tips

Google Tag Manager Curious how the Google Tag Manager works? We are going to discuss how to set up this feature and give you some tips that will help you take this tool to the…

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Instagram Hashtags: What You Need to Know

Instagram Hashtags – What You Need to Know Hashtags are everywhere these days. As a marketer, you cannot ignore them. But understanding how to properly implement these t…

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Comment To Messenger: What To Know

Comment To Messenger It doesn’t get more personal than a direct message to your prospects and customers. This is exactly what the Comment-To-Messenger feature on Facebook al…

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Quick Tips for Influencer Marketing Programs to Succeed

Building an influencer marketing program isn’t as difficult as it seems. Brands that establish themselves with thought leaders of the internet are experiencing explosi…

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Instant Experience Ads Part Three: Collect User Data

We recently touched on Facebook’s Instant Experience feature and how to leverage the feature to improve your marketing efforts. Advertisers now have the option to add a …

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Facebook’s Instant Experience: Part Two

In our previous article, we introduced you to Facebook’s Instant Experience feature. This powerful form of advertising gives users a great immersive experience all while…

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