Facebook Attribution Measurement: Customize Your Reporting

Customize Your Reporting It can be a challenge for businesses to come up with confident strategies to measure and optimize their ads. The digital landscape is as complex as ev…

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Don’t Be Confused About The Conversion Window

This is going to be a quick guide to effectively understand the conversion window on Facebook. There is a lot of confusion surrounding this even amongst experienced marketers …

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Back to Basics: Facebook’s Attribution Window

Attribution Window Facebook’s reporting can be puzzling sometimes especially when you try to track where your conversions or sales are coming from. So for this post, we…

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