BFCM 2020 ECommerce: Will Consumers Spend Less or Go Big?
The effects of COVID-19 will have a major impact on this year's holiday shopping. Find out how you can prepare for a successful BFCM 2020 eCommerce season.…
Content Writing and Copywriting: What’s the Difference?
Content writing and copywriting have a lot in common and overlap sometimes but serve distinct purposes. Read our new post to find out which one you need.…
5 More Ways to Improve Form Performance
Getting the most out of your forms is an ongoing process. Here are five more ways to improve form performance and give your marketing a boost.…
How to Use Cart Abandonment Emails to Get More Dormant Revenue
Abandoned carts are often at the top of an eCommerce brand's list of challenges. With the right cart abandonment emails, however, you can bring users back.…
How to Create High Converting Landing Pages Part 4 — Landing Page Buttons
In Part 4 of our high converting landing pages series, we take a closer look at landing page buttons and how small changes can drive success.…
How to Create Winning Landing Pages Part 2 – Reviews & Testimonials
Welcome back to our series on creating and optimizing landing pages for increased conversions. If you haven’t read Part One, click here. And don’t forget, technolo…
How To Be A Social Selling Master
What is Social Selling? eCommerce is booming and has no sign of slowing down. Studies show that 64% of consumers prefer to do their shopping online. This has increased eve…
Facebook Events Now Have Ticketing Functionality
Facebook Events Now Have Ticketing Functionality Entrepreneurs and small businesses have been using Facebook to easily create and manage events for quite some time now. If y…
Storytelling Marketing: Boost Sales And Build Your Brand
Using Storytelling Marketing to Increase Sales and Build Your Brand Storytelling in marketing is one of the oldest tricks in the book. Storytelling isn’t described as a …
9 Simple Ways To Increase Your Conversion Rate
Here Are 9 Easy Ways You Can Increase Your Conversion Rate It can be easy to get lost in the shuffle with media buying and your campaigns. But there are some things you should…
Facebook Pixel Events: A Superpower for Advertisers
Facebook Pixel Events Give You More Power Over Ads Management Advertisers cannot succeed without useful tools and resources. Facebook Pixel Events can change the course of yo…
Hit The Bullseye With These Retargeting Ad Strategies
Re-engaging More By Spending Less Retargeting campaigns are the ultimate win-win for most advertisers. It converts more and costs less. That’s the beauty of retargeting. You…
Targeting Tips For Automotive Ads
Tips To Reach Car Buyers With Facebook Ads Over the last few years, Facebook ads have become one of the best marketing platforms for automotive dealers. Whether you’re j…
Convert More Customers Using Perceived Value
How To Convert More Customers Using Perceived Value Perceived value is the amount that a customer is willing to pay for a product or service. You may find yourself at the regi…
The Power Of Crowds: The Bandwagon Effect
The Bandwagon Effect And The Power Of Crowds In Marketing It’s easy to say that the word “Bandwagon” usually gets a bad rep. For example, bandwagon politics, band…
Back to Basics: Facebook’s Attribution Window
Attribution Window Facebook’s reporting can be puzzling sometimes especially when you try to track where your conversions or sales are coming from. So for this post, we…
Comment To Messenger: What To Know
Comment To Messenger It doesn’t get more personal than a direct message to your prospects and customers. This is exactly what the Comment-To-Messenger feature on Facebook al…
