Unlocked From The Facebook Vault: Page Quality
The Facebook Page Quality view provides visibility into data and decisions that marketers used to only guess at. Read this post to learn all about it!…
Four Ways to Improve Your Google Quality Score
4 Ways to Improve your Google Ad Quality Score So, you’ve got a good grasp on Google Ad Quality Score? That’s okay if not, don’t be shy; just check out this article firs…
The Basics of Your Google Ad Quality Score
Conquering Google Ad Quality Score: What it is and Why it Matters What is a Quality Score? Research done by Google Ads shows us that the value of a Google Ad is $2 for every $…
Back to Basics: Lookalike Audiences
Lookalike Audiences 101 Lookalike audiences are often known as Facebook’s gold standard. I have been seeing a few questions within our groups and wanted to get an articl…
Facebook Cracking Down on Low-Quality Ads
Facebook is cracking down on businesses that are producing low-quality ads. As a result, the network is increasing its efforts to limit ads that are produced without quality s…
