4 Secrets to Building Killer Video Ads

4 Tips for Successful Video Ads In today’s world, where there are so many options in the advertising and marketing world, it’s hard to know exactly which ad opportunities …

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Optimizing Your Creative For Mobile Video Ads

How to Optimize your Creative for Mobile Video Ads Facebook recently conducted a study on audience attention on mobile platforms. They found that people’s eyes fixated l…

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The 6: A Proven Method To Capture Viewers Attention

Shorter Attention Spans Calls For New Ad Methods As users spend more time on mobile, advertisers need to learn how and why viewing habits are changing. Microsoft’s 2015 repo…

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Introducing ‘Facebook Showcase’, Premium Video Ads

Facebook Announces ‘Facebook Showcase’ Premium Video Advertising Option This week, Facebook has launched its new ‘Facebook Showcase’ ad program. It is …

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