These Tips Will Help You Get Out Of Your Copywriting Rut It can be easy to get writer’s block when you’re curating some captivating content or writing copy for you…

What Is Brand Loyalty And How Can You Leverage It? In a day and age of infinite choices, what are you going to do to ensure you’re building relationships with your custo…

How To Create A Successful Digital Marketing Agency In our last article, we went over our first 5 tips for creating and growing a profitable digital marketing agency. If you h…

Building A Successful Digital Marketing Agency Are you thinking about taking the leap and starting your own digital marketing agency? Or maybe your agency is already up and ru…

Total Addressable Market: What it is and How to Calculate It Deciding to start or expand a business can be risky. Hence, gauging the business profit potential or being able to…

Amazon To Launch Ads In Search Results Amazon is the first and still the largest e-commerce platform in the world, proven by its revenue and market capitalization. It emerged…

The Customer Value Journey Expanding your market, sales and interactions are vital in growing your business. And the only way to achieve this is to understand the Customer Val…

Social Proof Methods And Notifications Let’s take a look at this scenario. You travel to a new place. No connections or acquaintances, just you wandering around a new city. …

Use The SOAP Sequence To Get More Conversions When it comes to email marketing, we have all of your tips and tricks. From compelling copy to eye-catching photos and subject li…

Top Instagram Updates from January you need to Know The new year brings businesses and marketers time to take a look at new strategies and ideas to achieve their goals. In …

What You Need To Know About Getting Permission For User-Generated Content As you may know, it is pretty difficult to find a clear answer on using other people’s photos a…

Compelling Landing Page Copy Equals Conversions Words often lead to people making final decisions, therefore, having compelling copy on your landing page will lead to conversi…

The Bandwagon Effect And The Power Of Crowds In Marketing   It’s easy to say that the word “Bandwagon” usually gets a bad rep. For example, bandwagon politics, band…

Facts From Facebook on Content Review The New York Times Recently published an article about Facebook and the way the company moderates its content. Accusing Facebook of being…

Disruptor Brands And Disruptive Marketing A disruptor brand is a company that started online, is innovative, and rattles their industry. They transform the consumer experience…

Facebooks CEO Commitment to The User Mark Zuckerberg, recently stated that in 2018 it was his personal challenge to focus on addressing important issues facing our community…

Relevant Content Part #2 Previously, we touched on the basics of how to create content your audience will drool over. In part two, we take a deeper dive to help you understan…

Content Types For Audience and Brand Building Not everyone loves writing content. It takes a certain mindset and attitude to craft quality brand building content. Luckily, our…

Incorporating Text Messaging Into Ad Strategy There is a 63% chance that you’re reading this on your phone. In the world we live in, we are glued to our phones. Whether you�…

What Is SEO? SEO, or Search Engine Optimization, is a set of rules that websites and blogs can follow to optimize their search engine results and improve their rankings on sea…

Getting Started With Instagram For Business By having a business Instagram, you are tapping into a social media goldmine of potential customers for your business. Instagram ha…

Facebook Ad Examples When making ad campaigns, one of the most important things to consider is the ad copy and creative. It’s the first thing that your target audience w…

Email Copy Tips And Tricks If you haven’t already, check out Part One of our Email Copy Tips And Tricks by clicking here. These tips will help improve your email market…

Email Copy Tips And Tricks You probably read our blog post about the importance of using both Facebook ads along with email marketing. If you haven’t yet, check it out here.…

Facebook and Video Advertising Using video for your Facebook ads is a strategy you should be using. Today video accounts for over half of the availability in Facebook’s …

Many of us have been there: fresh on the scene eager to learn and execute but broke as a joke. We have compiled a couple of FREE tools that will help make your Facebook advert…

Facebook is cracking down on businesses that are producing low-quality ads. As a result, the network is increasing its efforts to limit ads that are produced without quality s…

What is a Lead Magnet? A lead magnet is an offer of something of value that you can give to a prospect in exchange for their info. You’re going to love this part, lead magne…

An opportunity to target new audiences has arrived on Facebook. In-stream video advertising allows you to deliver 5 – 15 second mid-roll video ads. Your ads are delivere…

In our previous article, we introduced you to Facebook’s Instant Experience feature. This powerful form of advertising gives users a great immersive experience all while…